Market Research

The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions

By Harris, David F.

International Edition (Marketing Research: An Applied Orientation with SPSS)

By Malhotra, Naresh

Current Trends in Eye Tracking Research

By Horsley, Mike, Eliot, Matt, Knight, Bruce Allen, Reilly, Ronan

Environmental Security in the Arctic Ocean: 0 (NATO Science for Peace and Security Series C: Environmental Security)

By Berkman, Paul Arthur, Vylegzhanin, Alexander N.

Labor in a Globalizing City: Economic Restructuring in São Paulo, Brazil: 16 (Urban and Landscape Perspectives, 16)

By Buechler, Simone Judith

Leading Responsibly in the Asian Century

By Fernando, Mario

Entrepreneurial, Innovative and Sustainable Ecosystems: Best Practices and Implications for Quality of Life (Applying Quality of Life Research)

By Leitão, Joao, Alves, Helena, Krueger, Norris, Park, Jacob

Best Practices in Hospitality and Tourism Marketing and Management: A Quality of Life Perspective (Applying Quality of Life Research)

By Campón-Cerro, Ana Maria, Hernández-Mogollón, José Manuel, Folgado-Fernández, Jose Antonio

Creating Shared Value – Concepts, Experience, Criticism: 52 (Ethical Economy, 52)

By Wieland, Josef

Creating New Markets in the Digital Economy: Value And Worth

By Ng, Irene C. L.

Consumer Demographics and Behaviour: Markets are People: 30 (The Springer Series on Demographic Methods and Population Analysis, 30)

By Martins, Jo M., Yusuf, Farhat, Swanson, David A.

Best Practices in Marketing and their Impact on Quality of Life (Applying Quality of Life Research)

By Alves, Helena, Vàzquez, Jose Luis

Opportunities and Challenges for Applied Demography in the 21st Century (Applied Demography Series, 2)

By Hoque, Nazrul, Swanson, David A.

Key Demographics in Retirement Risk Management

By Stone, Leroy O

The Practice of Market and Social Research: An Introduction

By McGivern, Yvonne

Made for China: Success Strategies From China’s Business Icons

By Nothhaft, Christian

Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces: 12 (Education in the Asia-Pacific Region: Issues, Concerns and Prospects, 12)

By Viswanathan, Madhubalan, Gajendiran, S., Venkatesan, R.

BrandChild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands

By Lindstrom, Martin, Seybold, Patricia B

Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)

By Neumeier, Marty

Herd: How to Change Mass Behaviour by Harnessing Our True Nature

By Earls, Mark

Business in a Virtual World: Exploiting Information for Competitive Advantage (MacMillan Business)

By Czerniawska, Fiona, Potter, G.

Popcorn Report

By Popcorn, Faith

Market Segmentation

By McDonald, M., Dunbar, Ian

Trend-Driven Innovation: Beat Accelerating Customer Expectations

By Mason, Henry, Mattin, David, Luthy, Maxwell, Dumitrescu, Delia, Osterwalder, Alexander

Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity: For Reason, Realism, Truth and Objectivity: For Reason, Realism, Truth and Objectivity

By Hunt, Shelby D.

Collaboration in Outsourcing: A Journey to Quality (Technology, Work and Globalization)

By Brinkkemper, S., Jansen, Slinger

Uncommon Practice: People Who Deliver a Great Brand Experience

By Smith, Mr Shaun, Milligan, Mr Andy

Decoded: The Science Behind Why We Buy

By Barden, Phil

Commitment-Led Marketing: The Key to Brand Profits is in the Customers' Mind

By Jan Hofmeyr, Butch Rice

Product Management For Dummies

By Lawley, Brian, Schure, Pamela