books by subject
Sales Techniques

Fashion Marketing: Contemporary Issues

Successful Large Account Management: How to Hold on to Your Most Important Customers and Turn Them into Long-Term Assets

Business Market Management: Understanding, Creating and Delivering Value: International Edition

Quality: Total Customer Service

MKTG

Selling to Win: The Best Book Ever Written on Selling

Selling 101

Why We Buy: The Science of Shopping

Consumer Behaviour

Smart Retail: How to turn your store into a sales phenomenon

Doing Business in Emerging Markets: Entry and Negotiation Strategies

The Work Smarter Guide to Sales: The 5-week Shortcut to Superb Sales Performance

The Sell: The secrets of selling anything to anyone

Ten Principles Behind Great Customer Experiences, The

Using the Media

Marketing Channel Management: Strategic Planning and Tactics

Brand Gap, The: Revised Edition

The Secrets of the World's Top Ten Sales Performers: How to Acquire the Winning Attitudes and Techniques, Whether You're in Sales or Not

The Vampire’s Assistant (Cirque Du Freak)

Marketing Management and Strategy

Marketing for Dummies, 4th Edition

Direct Marketing: Strategy, Planning, Execution (MARKETING/SALES/ADV & PROMO)

Successful Selling in a Week

Free Gift Inside!!: Forget the Customer. Develop Marketease

Principles and Practice of Marketing, 3rd Ed.

Marketing Payback: Is Your Marketing Profitable? (Financial Times Series)

Customer Experience: Future Trends and Insights

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

The Marketing of Services
