Sales Techniques

Flip the Funnel: How to Use Existing Customers to Gain New Ones

By Joseph Jaffe

Packaging Design: Smith and Milton (Issues in design)

By Milton, Howard

The Spin Selling Fieldbook : Practical Tools, Methods, Exercises and Resources

By Rackham, Neil

Marketing Judo: Building Your Business Using Brains Not Budget

By John Barnes, Richard Richardson

Marketing: A Behavioural Analysis

By Peter M. Chisnall

Wave 4: Network Marketing in the 21st Century

By Poe, Richard

Marketing and General Practice

By Gilligan, Colin, Lowe, Robin

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

By Holt, Douglas, Cameron

Marketing Planning

By Sally Dibb (Coventry University, UK), Lyndon Simkin (Coventry University

CIM Managing Marketing Performance: Practice and Revision Kit: 2005

By BPP Professional Education

Strategic Marketing in Practice: 2004-2005

By Ashok Ranchhod

CIM Coursebook: Delivering Customer Value through Marketing

By Donnelly, Ray, Linton, Colin

Marketing Plans for Services: A Complete Guide

By Adrian Payne, Malcolm McDonald, Pennie Frow

Essentials of Marketing

By Frances Brassington, Stephen Pettitt

CIM - 11 Managing Marketing Performance: Study Text

By BPP Learning Media

CIM Advanced Certificate (Stage 2) Paper 6 Marketing Planning: Study Text

By BPP

Facets of Corporate Identity, Communication and Reputation

By Tc Melewar (Middlesex University London, UK)

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

By BPP

International Marketing Strategy: 2003-2004

By Steve Carter

Global Marketing: Global Edition

By Keegan, Warren J., Green, Mark C.

Marketing Planning: Strategy, Environment and Context

By Blythe, Jim

The Future of Brands: 25 Visions of the Future of Branding

By Rita Clifton, Esther Maughan

Socialnomics: How Social Media Transforms the Way We Live and Do Business

By Erik Qualman

The Trans-Oceanic Marketing Channel: A New Tool for Understanding Tropical Africa's Export Agriculture

By Erdener Kaynak

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

By David Meerman Scott

The Strategy of Distribution Management

By Martin Christopher

eBay Business All-in-One Desk Reference for Dummies

By Marsha Collier (Los Angeles, CA, Author)

International Transfer Pricing in Asia Pacific: Perspectives on Trade between Australia, New Zealand and China

By J. Li

Market-Driven Management: Strategic and Operational Marketing

By Lambin, Jean-Jacques, Schuiling, Isabelle

Italian Banking and Financial Law: Intermediaries and Markets

By D. Siclari