books by subject
Sales Techniques

The Thank You Economy

The Long Tail: How Endless Choice is Creating Unlimited Demand

Predictable Revenue

From Impossible To Inevitable: How Hyper-Growth Companies Create Predictable Revenue

Perennial Seller: The Art of Making and Marketing Work that Lasts

Twitter Power: How to Dominate Your Market One Tweet at a Time

Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

Services Marketing

The Sales Bible New Ed: The Ultimate Sales Resource

Sales Bible

Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships

Wally Olins on Branding

Do Something Different: Proven Marketing Techniques to Transform Your Business

Customer is King: How to Exceed Their Expectations

It's Not About Size: Bigger Brands for Smaller Businesses

Strategic Brand Management: United States Edition

Fashion Marketing

Fashion Brands: Branding Style from Armani to Zara

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

The Maverick Selling Method: Simplifying the Complex Sale

Up Close and Personal?: Customer Relationship Marketing at Work

E–Mail Marketing For Dummies

Power Selling

Commonsense Marketing for Non-marketers: Straightforward Techniques for Spectacular Results

Inside Her Pretty Little Head: Branding and Marketing to Women

Good Business: Your World Needs You

Contagious: How to Build Word of Mouth in the Digital Age
