Sales Techniques

Essentials of Marketing

By Paul Baines (Reader in Marketing and Director, MSc Strategic Marketing, School of Management, Cranfield University), Chris Fill (Director and Founder of Fillassociates, and formerly a Principal Lecturer at the University of Portsmouth), Kelly Page (Lec...

Successful Selling in a Week

By Christine Harvey

International Marketing

By Pervez Ghauri, Philip Cateora

Truth, Lies, and Advertising: The Art of Account Planning: 3 (Adweek Magazine Series)

By Steel, Jon

From Bankrupt to $900 a Day Selling Mops. Rising Entrepreneurs How to Mop Up on Cash in Any Economy!

By Vanessa Caroline Simpkins, Miranda Lightstone

CRM in Financial Services: A Practical Guide to Making Customer Relationship Marketing Work

By Merlin Stone, Bryan Foss

How to Write and Sell a Book Proposal

By Stella Whitelaw, Spencer Hart

The Thank You Economy

By Vaynerchuk, Gary

The Long Tail: How Endless Choice is Creating Unlimited Demand

By Anderson, Chris

Predictable Revenue

By Aaron Ross, Marylou Tyler

The Marketing Audit: Translating Marketing Theory into Practice

By Malcolm McDonald, John Leppard

Strategic Marketing in Practice: 2004-2005

By Ashok Ranchhod

CIM Managing Marketing Performance: Practice and Revision Kit: 2005

By BPP Professional Education

Marketing Planning

By Sally Dibb (Coventry University, UK), Lyndon Simkin (Coventry University

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

By Holt, Douglas, Cameron

Marketing and General Practice

By Gilligan, Colin, Lowe, Robin

Wave 4: Network Marketing in the 21st Century

By Poe, Richard

Marketing: A Behavioural Analysis

By Peter M. Chisnall

Marketing Judo: Building Your Business Using Brains Not Budget

By John Barnes, Richard Richardson

The Spin Selling Fieldbook : Practical Tools, Methods, Exercises and Resources

By Rackham, Neil

Packaging Design: Smith and Milton (Issues in design)

By Milton, Howard

Flip the Funnel: How to Use Existing Customers to Gain New Ones

By Joseph Jaffe

Fashion Brands: Branding Style from Armani to Zara

By Mark Tungate

Power Selling

By Jeffrey Weiss, Michael Friedman

E–Mail Marketing For Dummies

By Arnold, John

Up Close and Personal?: Customer Relationship Marketing at Work

By Gamble, Paul R, Stone, Merlin, Woodcock, Neil, Foss, Bryan

The Maverick Selling Method: Simplifying the Complex Sale

By Brian Burns

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

By Reichheld, Frederick F., Cook, Scott

It's Not About Size: Bigger Brands for Smaller Businesses

By Paul Dickinson, Sir Richard Branson

Do Something Different: Proven Marketing Techniques to Transform Your Business

By Jurgen Wolff