Sales Techniques

New Economy - New Competition: The Rise of the Consumer?

By D. Asch, B. Wolfe

Asian Brand Strategy: How Asia Builds Strong Brands

By M. Roll

Next. Now.: Trends for the Future

By Marian Salzman, Ira Matathia

Marketing Strategy and Management

By Baker, Michael J.

Billions: Selling to the New Chinese Consumer

By Tom Doctoroff

Market Driven Management: Strategic and Operational Marketing

By Lambin, Professor Jean-Jacques, Chumpitaz, Ruben, Schuiling, Isabelle

Market-Driven Management: Strategic and Operational Marketing

By Lambin, Jean-Jacques, Schuiling, Isabelle

Italian Banking and Financial Law: Intermediaries and Markets

By D. Siclari

International Transfer Pricing in Asia Pacific: Perspectives on Trade between Australia, New Zealand and China

By J. Li

Brand Resilience: Managing Risk and Recovery in a High-Speed World

By Jonathan R. Copulsky

Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing

By Douglas Van Praet

The Future of Brands: 25 Visions of the Future of Branding

By Rita Clifton, Esther Maughan

eBay Business All-in-One Desk Reference for Dummies

By Marsha Collier (Los Angeles, CA, Author)

The Strategy of Distribution Management

By Martin Christopher

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

By David Meerman Scott

The Trans-Oceanic Marketing Channel: A New Tool for Understanding Tropical Africa's Export Agriculture

By Erdener Kaynak

Socialnomics: How Social Media Transforms the Way We Live and Do Business

By Erik Qualman

Creative Arts Marketing

By Liz Hill, Catherine O'Sullivan (Coventry University, UK), Terry O'Sullivan (The Open University, Brian Whitehead (Arts Professional Magazine

Up Your Service

By Ron Kaufman

Contemporary Selling: Building Relationships, Creating Value - 4th edition

By Mark W. Johnston (Rollins College, USA), Greg W. Marshall (Rollins College

Export Marketing for a Small Handicraft Business

By Edward Millard

Selling on Amazon For Dummies

By Deniz Olmez, Joseph Kraynak (Indianapolis, IN)

Marketing

By Paul Baines, Chris Fill, Sara Rosengren

Your Ad Here: The Cool Sell of Guerrilla Marketing

By Michael Serazio

Brands

By Marcel Danesi

Marketing Management: Analysis, Planning and Control

By Kotler, Philip

The Marketing Secrets of a Multimillionaire Entrepreneur

By Jonathan Jay

Different: Escaping the Competitive Herd

By Youngme Moon

A Handbook of Sales and Marketing Management

By Len Rogers

Watertight Marketing: Delivering Long-Term Sales Results

By Bryony Thomas