books by subject
Sales Techniques

Marketing Planning

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

Marketing and General Practice

Wave 4: Network Marketing in the 21st Century

Marketing: A Behavioural Analysis

Marketing Judo: Building Your Business Using Brains Not Budget

The Spin Selling Fieldbook : Practical Tools, Methods, Exercises and Resources

Packaging Design: Smith and Milton (Issues in design)

Flip the Funnel: How to Use Existing Customers to Gain New Ones

The Marketing Audit: Translating Marketing Theory into Practice

Do Something Different: Proven Marketing Techniques to Transform Your Business

Customer is King: How to Exceed Their Expectations

It's Not About Size: Bigger Brands for Smaller Businesses

Strategic Brand Management: United States Edition

Fashion Marketing

Fashion Brands: Branding Style from Armani to Zara

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

The Maverick Selling Method: Simplifying the Complex Sale

Up Close and Personal?: Customer Relationship Marketing at Work

E–Mail Marketing For Dummies

Power Selling

Commonsense Marketing for Non-marketers: Straightforward Techniques for Spectacular Results

Wally Olins on Branding

The Marketing Director's Handbook: The Definitive Guide to Superior Marketing for Business and Boardroom Success: Volume 1

Marketing Tourism Products: Concepts, Issues, Cases

Direct and Database Marketing: Targeting Interaction Control and Continuity

Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

Traction: How Any Startup Can Achieve Explosive Customer Growth
