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Principles of Services Marketing

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Marketing Strategy: A Decision-Focused Approach

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Principles of Marketing

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CIM Coursebook: Project Management in Marketing

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The Marketing Century: How Marketing Drives Business and Shapes Society

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Marketing Briefs: A Revision and Study Guide

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Global Marketing: An Interactive Approach

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The Marketer's Handbook: Reassessing Marketing Techniques for Modern Business

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Corporate Reputation, Brand and Communication

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Ise Marketing Principles and Best Practice

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International Marketing Strategy

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Marketing Plans: How to Prepare Them, How to Use Them

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Marketing and the Bottom Line: Marketing and the Bottom Line

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Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands

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Marketing Services: Competing through Quality

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Relationship Marketing

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Marketing Finance

By Keith Ward

Marketing Environment: 2006/07

By Michael Oldroyd

Strategic Marketing in Practice: 05/06

By Ashok Ranchhod

CIM Coursebook 03/04 Integrated Marketing Communications (CIM Workbooks 2003/04 Editions)

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