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Corporate Reputation, Brand and Communication

By Stuart Roper, Chris Fill

Ise Marketing Principles and Best Practice

By K. Hoffman, Michael R. Czinkota

International Marketing Strategy

By Doole, Isobel, Lowe, Robin

Marketing Plans: How to Prepare Them, How to Use Them

By Malcolm McDonald, Hugh Wilson

Marketing South African Tourism and Hospitality

By Richard George

Marketing and the Bottom Line: Marketing and the Bottom Line

By Tim. Ambler

Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands

By Stuart Crainer (Suntop Media), Des Dearlove (Suntop Media)

Marketing Services: Competing through Quality

By Leonard L. Berry, A. Parasuraman

Relationship Marketing

By Martin Christopher, Adrian Payne, David Ballantyne

Marketing Finance

By Keith Ward

Marketing Environment: 2006/07

By Michael Oldroyd

Strategic Marketing in Practice: 05/06

By Ashok Ranchhod

CIM Coursebook 03/04 Integrated Marketing Communications (CIM Workbooks 2003/04 Editions)

By Fill, Chris

Effective Management for Marketing: 2002-2003

By Mike Worsam

Making The Most of Your Corporate Brand

By Nicholas. Ind

Marketing in Practice: 2007/08

By Tony Curtis

Marketing Planning: 2005-2006

By Karen Beamish, Ruth Ashford

Marketing Fundamentals: 05/06

By Frank Withey, Geoff Lancaster

Marketing Planning: Strategy, Environment and Context

By Blythe, Jim

Global Marketing: Global Edition

By Keegan, Warren J., Green, Mark C.

International Marketing Strategy: 2003-2004

By Steve Carter

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

By BPP

Facets of Corporate Identity, Communication and Reputation

By Tc Melewar (Middlesex University London, UK)

CIM Advanced Certificate (Stage 2) Paper 6 Marketing Planning: Study Text

By BPP

CIM - 11 Managing Marketing Performance: Study Text

By BPP Learning Media

Essentials of Marketing

By Frances Brassington, Stephen Pettitt

Marketing Plans for Services: A Complete Guide

By Adrian Payne, Malcolm McDonald, Pennie Frow

CIM Coursebook: Delivering Customer Value through Marketing

By Donnelly, Ray, Linton, Colin

Strategic Marketing in Practice: 2004-2005

By Ashok Ranchhod

CIM Managing Marketing Performance: Practice and Revision Kit: 2005

By BPP Professional Education