books by subject
Marketing Management
Marketing Strategy: How to Prepare it - How to Implement it (CIM Student Workbook S.: Diploma)
Market Segmentation
Winning Sales and Marketing Tactics
Connected Marketing: The Viral, Buzz and Word of Mouth Revolution
Global Marketing: International Edition
Sales Growth, Second Edition: Five Proven Strategies from the World's Sales Leaders
Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance (BUSINESS BOOKS)
Tales From The Marketplace (Chartered Institute of Marketing (Paperback))
Winning with the P&G: 99 Principles and Practices of Procter & Gamble's Success
A Beautiful Constraint: How To Transform Your Limitations Into Advantages, and Why It′s Everyone′s Business
HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)
Digital Marketing Fundamentals: From Strategy to ROI (Routledge-Noordhoff International Editions)
Business Research Methods
HBR's 10 Must Reads on Teams (with featured article "The Discipline of Teams," by Jon R. Katzenbach and Douglas K. Smith)
Selling and Sales Management: Sixth edition
Selling: Principles,practice and Management
Total Relationship Marketing: Rethinking Marketing Management
Key Customers: How to Manage Them Profitably (CIM Professional Development)
Brand Management: A Theoretical and Practical Approach
Managing Brand Equity: Capitalizing on the Value of a Brand Name
Marketing and General Practice
Handbook of Sales and Marketing Management
The Selling Bible: For People in the Business of Selling
Marketing Management
Marketing Management: International Edition
The Marketing Plan Handbook: International Edition
Successful Customer Relationship Marketing
Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success
Prospecting: The Key to Sales Success (Better Management Skills S.)
