books by subject

Marketing Management

Filter by available

Sales Promotion

By Yeshin, Tony

Marketing Management

By Lancaster, Geoff, Massingham, Lester

The Selling Bible: For People in the Business of Selling

By John F. Lawhon, Sherwood Harris

Handbook of Sales and Marketing Management

By Rogers, Len

Marketing and General Practice

By Gilligan, Colin, Lowe, Robin

Marketing Briefs: A Revision and Study Guide

By Dibb, Sally, Simkin, Lyndon

Managing the Marketing Functions: The Challenge of Customer-centred Enterprise

By Washburn, Stewart A.

Business Is Beautiful: The Hard Art of Standing Apart

By Danet, Jean-Batiste, Liddell, Nick, Dobney, Lynne

Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach (BUSINESS BOOKS)

By Richardson, Linda

Weak at the Top: The Uncensored Diary of The Last Cavemanager

By Browning, Guy

Selling and Sales Management

By Jobber, David, Lancaster, Geoffrey

12 Cliches of Selling

By Farber, Barry

All Consuming

By Lawson, Neal

Prologue to Population Geography (Foundations of Economic Geography)

By Zelinsky, Wilbur

Cases in Marketing Management

By Brennan, Ross

No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing

By Falls, Jason, Deckers, Erik

Selling and Sales Management

By Blythe, Jim

The Rule of Three: Why Only Three Major Competitors Will Survive in Any Market

By Sheth, Jagdish, Sisodia, Rajendra

The Marketing Planning Workbook: Effective Marketing for Marketing Managers (Marketing Workbooks)

By Dibb, Sally, etc., Simkin, L.

Global Marketing

By Hollensen, Svend

Borderless World

By Kenichi, Ohmae

Sales On A Beermat

By Southon & West

New Public Sector Marketing

By Chapman, David, Cowdell, Theo

Marketing Management: United States Edition

By Kotler, Philip T., Keller, Kevin Lane

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

By Hollis, Nigel

Strategic Brand Management: A European Perspective

By Keller, Dr Kevin Lane, Aperia, Dr Tony, Georgson, Mats

Up Close and Personal?: Customer Relationship Marketing at Work

By Gamble, Paul R, Stone, Merlin, Woodcock, Neil, Foss, Bryan

Competitive Manufacturing: A Practical Approach to the Development of a Manufacturing Strategy

By Platts, Ken, Gregory, Mike

Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose

By Weber, Larry

Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity

By Kapferer, Jean Noel